Industry and technology come together to redefine business competitiveness through artificial intelligence and digital integration

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Avvale and ATS Global Spain are organising a meeting at the Avvale HUB to show how the integration of PLM, ERP and artificial intelligence is transforming the product lifecycle and industrial processes

Digital transformation continues to set the course for the industrial sector and is forcing companies to rethink the way they manage their processes, data and operations. In this context, on 25 March 2026 at 10:00 a.m. (CET), the event ‘Industrial Digital Transformation: Integrating AI, PLM and ERP for Competitiveness’ will take place, bringing together industry experts at the Avvale HUB (Calle Martínez Villergas, 52, Madrid).

The meeting, promoted by Avvale and ATS Global in its Spanish division, seeks to show how the convergence of strategy, technology and data management is accelerating innovation in the industrial field. Both companies will share their experience in accompanying organisations in their transition to more agile, collaborative and sustainable business models.

The session will analyse the potential of technological solutions such as Teamcenter X and SAP Cloud ERP, tools that enable the integration of design, engineering and operations under a single ‘digital thread’. This integration facilitates the complete management of the product lifecycle, improving process efficiency and enabling faster, data-driven decision-making.

The event will also offer a practical insight into how organisations can modernise their technological systems without disrupting their daily activities. Among the main benefits to be discussed are the reduction of operating costs, the optimisation of workflows and the acceleration of innovation in each phase of industrial development and production.

In addition, attendees will have the opportunity to learn first-hand about the joint proposal from Avvale and ATS, a collaboration that combines technological expertise, a consultative approach and ongoing support to help companies build more resilient and competitive industrial models in an increasingly digitalised environment.

With this initiative, both companies seek to highlight that the integration of PLM, ERP and artificial intelligence capabilities not only represents a technological evolution, but also a genuine strategic lever for business growth and competitiveness in the industry of the future.

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