ITP Aero unveils a new corporate identity for its new phase of expansion
ITP Aero, a leading global aerospace company, has unveiled its new brand identity, a key milestone in the company’s journey towards redefining the future of aviation. This rebrand, under the tagline ‘Flying forward, together’ not only celebrates 35 years of industry experience, but also marks the evolution of ITP Aero as an independent company with a clear focus on driving innovation, efficiency and sustainability in aviation.
Adopting a new brand narrative built around the company’s purpose, ‘Together, we seek better ways to fly to keep its magic alive’, ITP Aero cements its role as a leader in next-generation flight technologies. The company aims to raise the bar by building high-value collaborative networks, harnessing its innovative spirit and passion for driving the future of flight.
The visual evolution of the brand reflects its strategic transformation, creating a modern and distinctive universe that reinforces ITP Aero’s leadership in the aviation industry. The symbol embodies the brand’s commitment to shared progress, continuous innovation and collaboration.
Unveiled at the MRO Europe show in Barcelona, this rebranding comes at a period of ambitious expansion for ITP Aero, marked by significant investments in R&D and industrial growth, MRO (Maintenance, Repair and Overhaul) capabilities, as well as its role as the leading engine pillar of the Future Combat Air System (FCAS). ITP Aero’s global workforce has grown by more than 10% in the last year, bolstered by strategic partnerships with key industry players, and reflecting the company’s strong momentum in a rapidly evolving aerospace market.
With a track record of success, ITP Aero is focused on accelerating its growth strategy and driving the development of advanced aerospace solutions. The company is strengthening its alliances with key industrial partners, while continuing to invest in pioneering aero engine technologies.
This commitment to innovation is designed to accelerate ITP Aero’s progress in the commercial aviation and defence sectors, while shaping a more efficient and secure future for the aerospace industry. In addition, ITP Aero is expanding its MRO capabilities and equipment, to reinforce its goal of providing full lifecycle propulsion services.
Eva Azoulay, CEO of ITP Aero, commented: ‘We are very pleased with this new stage of ITP Aero’s growth and international expansion. Our renewed brand identity symbolises our commitment to advancing aeronautical technologies, working together with our partners and pushing the boundaries of what is possible. ‘Flying forward, together’ is not just a slogan; it is a reflection of our collaborative spirit and our focus on delivering smart, sustainable solutions for a better future.’