The EU selects a Basque Government pilot project on creative industry


Innova Creativity is one of the eight plans selected for the Community initiative Pro Inno Europe, which aims to promote creative industry. The Basque Government’s project will identify and boost the existing links between the industrial environment and creative industry. The Basque clusters will collaborate to identify points to be nurtured and strengthened

Basque Government, 29/02/2012

The European Union has selected a project for promoting creative industry in Europe presented by the Basque Government for the European initiative Process Inno Europe, together with another seven projects from Community countries. The Basque Executive, through the Department of Industry, Innovation, Trade and Tourism, will thus be able to develop the +INNOVA CREATIVITY project, which consists of identifying and boosting the relationship between industry and creative enterprises.

The project will allow characterisation of part of the demand for creative services among industrial enterprises in the Basque Country, identification of benchmark suppliers of creative services, organisation of business meetings to identify cooperation frameworks and, lastly, definition and implementation of a voucher system to support the business fabric for provision of creative services.


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